Your Social Media for Business Resource
Are you part of a bigger social media program?More and more businesses are using social media for business and this also includes bringing in people to strategize this to help their business.If you own one of the many larger businesses that … Continue
Relationship building is the driving source of online marketing nowadays. Brands strive to become closer to their customers to encourage them to spread the word and positive feedback. Brands build connections with influential bloggers and social … Continue
Storytelling is the most powerful messaging tool available to us. It doesn’t matter if that story comes from blog articles, video, podcasting, or other channels. Nothing can convey the heart and soul of brand essence like a solid story that can be retold … Read Full Article
Visual marketing impacts every aspect of social media.From the posts we read to the tweets we send, visual marketing sends a powerful message.It can share a vision, expand the life of a product, sell a service or boost a campaign.And as you look … Read Full Article
Live streaming is huge. Almost 1/3 of business video in 2013 was viewed via the live streaming pioneer Ustream. Don't think people have time to watch live stream video? It was reported that the average viewing time of a stream was 25 minutes on uStream versus … Read Full Article
Email is the easiest, quickest way to get more sales.What's an easy, quick way to gather more email address via social media?Run a social media contest! Why use email? Email is an extremely cost effective way to grow sales. According to the Email … Read Full Article
In 2014, the United States Supreme Court declined to review an interesting case involving an employee who was fired after she posted on Facebook that her supervisor "needs to keep his creepy [sic] hands to himself...just an all around d-bag."After she made … Read Full Article
Businesses of all sizes are waking up to the fact that a truly effective social media presence requires companies to what I recently refer to as Leverage The Other by engaging with and scaling social media efforts through the involvement of influencers, fans, … Read Full Article
Facebook is getting a lot of buzz for placing greater importance on video, and how that is taking viewers away from YouTube ... Some of this buzz should worry YouTube some of it is just people wanting to be able to say they called it first. A brand that is … Read Full Article
Social media sharing plugins are quite possibly the most important part of a WordPress blog; after all we want more shares for our content. There are so many social sharing WordPress plugins to choose from; at the time of writing this blog post WordPress.org … Read Full Article
It's been a lot of years since I last hired and ran a sales team which was in … 2005. Yikes! That long ago!? Still, over 80% of my career was spent doing just that. Finding and selecting the right salesperson for your company is one of the most critical, and … Read Full Article