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Using Facebook For Email Marketing

It's imperative that one uses online marketing for their business. Whether you have a physical location or you're completely virtual the success of your business maybe determined by your online marketing efforts. And specifically, email marketing is … Continue

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How content curation can drive traffic

How Content Curation Can Drive Traffic

Content curation is becoming more popular, particularly with the surge of tools coming into the marketplace due to the demand for sourcing relevant and valuable content to make it easier for businesses and bloggers alike.Over the last 18 months we have … Read Full Article

Employees' Tweets Lead to FTC Enforcement

Employees’ Tweets Lead to FTC Enforcement

On November 25, 2014, the United States Federal Trade Commission ("FTC") proposed consent orders regarding two companies who allegedly mislead consumers.   Specifically, the FTC alleged that Sony Computer Entertainment America ("Sony") and Deutsch LA (Sony’s … Read Full Article

Social Sales - Who or What is Managing Who?

Social Sales – Who or What is Managing Who?

A while back I wrote an article about some of the changes that we are presently seeing in buyer behavior … “Salespeople! Your Customer is Now Driving the Bus!” Another shift that has been getting a lot of talk as of late is the contention that customers no … Read Full Article

How to Market on reddit Without Making Enemies

How to Market on reddit Without Making Enemies

“This is a place friendly to thought, relationships, arguments, and to those that wish to challenge those genres.”—Dapper77 On a brief glance, reddit may seem to be nothing more than a collection of random links, ranging from pictures of cute animals … Read Full Article

The Brain-Changing Power of Social Media

The Brain-Changing Power of Social Media

Social media is a fascinating new human phenomenon.When we look at it deeply from the brain's point of view, we start to understand that the brain is the social organ of the body.Now it makes more sense that social media and brain functions go hand in … Read Full Article

4 Tips for Video in 2015

4 Tips for Video in 2015

It is that time of year when budgets are submitted. New marketing plans are made. Is this the year your company will finally start using video or, if your company has already been using video, will it be the year that you start being strategic with your video? … Read Full Article

How to Post on Google Plus and Get Results

How to Post on Google Plus and Get Results

Wondering why your link drop and run isn't working on Google Plus? I've got answers for you! Google+ is the only social media platform that provides formatting for their posts.  I'm going to break down the elements of a great Google Plus post and show you what … Read Full Article